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7 Rules for Coaching Coaches

By July 24, 2019Uncategorized

I mentor and coach incredible coaches. Authentic, dedicated, kind and purposeful coaches. They care deeply and passionately about helping people. Because of their experience they want to work with everyone. Their brilliance and awesomeness is how client’s experience them. Even though they may have previously held a senior role and were paid well, when it comes to building their own coaching business they feel stuck and confused by the ‘noise’. Ring any bells?

If you’re a coach on the search for a a mentor/business coach here are my top 7 rules for what an accredited coach, therapist or consultant needs from their coach.

  • 1. BLENDING COACHING AND MENTORING SEAMLESSLY

This means being responsive to the coach’s needs. Above all, sometimes a coach needs to be helped with practical concepts, sometimes mindset needs to be challenged. Both need to happen simultaneously and intuitively.

  • 2. DON’T LET YOU OFF THE HOOK

There are many reasons for the coachee to get distracted. Self-sabotage in the guise of surface distractions like Netflix or market research can take days out of progress. Being held accountable also activates resilience. Instead, the heavy mountainous feeling of building your business will disappear. Replaced with strides climbing upwards.

  • 3. BE CHALLENGING NOT CONFRONTATIONAL

An accredited coach knows their stuff in a lot of areas so knowing how to challenge them will get the results. Straight-talking no nonsense with empathy, humour and wisdom. The secret ingredient is knowing how to get the best out of the coach without scaring them off.

  • 4. ALLOWING THE COACH TO DO IT THEIR WAY

Many business coaches are teaching a system of doing it their way. Pushing coaches to follow their formula and blaming it on mindset when it doesn’t work. What coaches need is a structure, simple tools which enable them to get focused and then to work out how to do it their way.

  • 5. ALLOWING SPACE FOR SELF-REFLECTION

During your coaching training you may have learnt about Nancy Kline’s, Time to Think. This also applies to running your coaching business. Give coaches the space and time to be self-reflective about their blocks. These could be emotional ones or practical ones around the logistics of being visible, running a business and growing an audience. As a result the space in between the sessions is when the real shifts happen.

  • 6. BRAINSTORMING BUSINESS IDEAS INTO SOMETHING TANGIBLE

Being open and adding great ideas to the pot. Besides two brains area always better than one and a great coaching conversation could spark your best seller idea or signature program.

  • 7. THE PROCESS MUST BE DRIVEN BY THE COACHEES VALUES AND DREAMS

Above all, it’s never about the coach always the coachee.

“Many business coaches have a system of doing it their way, your structure enabled me to work out how to do it my way. For people in the coaching profession this is crucial, your authenticity enabled my authenticity”  Tracey Hartshorn (Executive Coach)

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