Does the thought of starting a blog cross you mind but it just feels too technical and complicated so you put off doing anything at all.
If you want to get noticed, be seen and get your message out there, one way is to start a blog. You don’t have to be massively technical as there’s lots of advice. Just google or search on YouTube.
Before you jump into starting a blog its worth taking a step back and asking yourself why you want to blog?. If its just about getting your voice out there, there are other means ways such as; podcasting, tweeting, instagram stories, Facebook live, vlogging.
Assuming for now its blogging;
What’s your why?
- Earn money from blogging. Do you want to be a full-time blogger and earn make money from affiliates and sponsored posts? There’s an army of full-time and part-time mummy bloggers, travel bloggers and fashion bloggers etc. doing really well.
- You don’t have an exact long term plan but just want to get your message out there and start building your profile. It’s perfectly ok to have this approach too especially as some of the best known blogs started this way.
- It’s a way to get more publicity for your business, attract clients and build a community.
3 Very Simple Technical Steps To Start a Blog
- You will needs a platform. I did my research and chose WordPress for my blogging platform as it’s more flexible than free ones. I love things to look nice but don’t have the time or skills to create a pretty blog. If that’s you find someone to help you with creating the initial look and feel HOWEVER then I strongly suggest you learn how to add posts and make changes yourself. You need to be updating content on a regular basis for google to rank you in the first one or two pages.
- Choose a domain name. Many coaches, therapists, solo-preneurs as I did initially hide behind the business name. The reality is clients will remember your name first and then your business name so you may as well start with your name and then a tagname to describe what you do.
- A host is where your site sits lives on a server so others can find your site on the internet. I did my research and chose Siteground.
For More Inspiration
Read The Million Dollar Blog by Natasha Courtenay-Smith
Check out Seth Godin, he has one of the most popular blogs and believes blogging is about passion and not monetisation. Love his approach and clarity on his brand values and goals.
Copyblogger.com has lots of hints and tricks about writing content. Especially if you are new to writing and need some ideas to get going
To get started download the 5 Day Personal Brand Challenge to help you figure out your blogging voice.